The digital landscape nowadays calls for innovative ways of in-the-now content. We‘re thrilled to be DRYKORN’s lasting partner in crime in doing just that. Enriching their Social Media strategy by skillfully constructed content. Bringing benefit to the consumer but also extending the brand’s reach and impact. Following our codex of cultural relevance.
Bruce Gilden X DRYKORN A/W 17
Our additional content ideas are all driven by cultural relevance. Establishing the tradition of impactful artist collaborations like the one with iconic photographer Bruce Gilden.
Behind the Scenes with Bruce Gilden
By initiating meaningful collaborations like this we not only enhance DRYKORN’s own social media appearance but also nudge global buzz. Creating artwork that will be connected with DRYKORN forever. Charging up the brand with cultural relevance.
Artists Collabs X DRYKORN S/S 18
For Spring/Summer 2018 we teamed up with three different artists, who interpreted the campaign’s visuals in their individual style. Ending up in unique artworks that DRYKORN will be remembered for – and smartfully using the artist’s own social media reach als a natural multipler of the digital landscape.
Frank Nitty X DRYKORN
Hong Kong-based GIF artist and art director Frank Nitty disassembled the materials we gave him, putting it back together in a mind-blowing way. Creating excitement among his fans and further.
Florentine Pilvi X DRYKORN
A different but no less amazing approach was taken by german graphic designer Florentine Pilvi. Showing off the huge amount of creative potential.
Rik Oostenbroek X DRYKORN
Known for his dynamic forms & unique abstract shapes, Rik Oostenbroek became a star not only on instagram, where he shared his interpretations for DRYKORN. Adding graphic elements to the photos he built a whole new visuality.
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Artist – Bruce gilden
Artist – Rio Oostenbroek
Artist – Florentine Pilvi
Artist – Frank Nitty