CREATION OF A LEADING B2B APP INTERFACE
Triggering user interaction and improving brand experience, a true supernova-app was developed considering everything, from costumer expectations to great usability and design. High-grade and one of a kind visual content reflecting the brand’s core values were brought to life through the development of a virtual showroom which leads to a lean process, increase in sales and reduction of sampling costs.
MARKET ENTRY CAMPAIGN, FULL DEVELOPMENT AND IMPLEMENTATION VIRTUAL BRAND SPACE
Brand & Business Strategy, Branded Entertainment, Communications Strategy & Media Planning, Design & Identity, Creative Development, Talent Partnerships, Integrated Production
Calvin Klein collection brand launch campaign europe
With this project Clavin Klein was brought into the consumer‘s daily life in an entirely new way. By taking a closer look at the target group and identifying relevant spots in their daily lifecycle, Stan was able to produce outstanding images and videos which positioned the brand in the audience’s reality. Translating fashion topics into relevant content.
Calvin Klein all brands – B2B virtual brand space
Triggering user interaction and improving brand experience, a true supernova-app was developed considering everything, from costumer expectations to great usability and design. High-grade and one of a kind visual content reflecting the brand’s core values were brought to life through the development of a virtual showroom which leads to a lean process, increase in sales and reduction of sampling costs.
