Do you still think about in-your-face product placement? Stop it right now. Now is the time of clever storytelling. Look at bmw.com to see how it’s done. STAN developed several stories, that create real emotions and are of true relevance. Because only credibly content is good content.
Wherever you go in the contemporary digital world a brand’s image must be consistent. We`re happy that DRYKORN is trusting us in creating this seamless profile in all channels for several seasons now. Giving us the opportunity to reinvent the brand`s optics whilst always staying true to the core.
HUGO BOSS invited selected influencers to New York City. Our challenge: Document this event with compelling visuals, so not only the influencers rise awareness themselves but also content is created around this happening, that can be published on own channels. Stepping up the game of influencer marketing.
TIGI created an experience for the a-list of German influencers in London and Berlin – and we were happy to contribute a progressive concept to accompany this campaign visually. Bringing the consumers closer, setting the brand up-to-date and ultimately rising awareness.
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