Unlocking Togetherness
Sloggi
LETS GO TIKTOK
As social media lead for Sloggi, we crafted a strategy that brought Gen Z’s desire for connection to life.
UNFILTERED TOGETHERNESS-
Gen Z isn’t interested in brands that just talk; they want brands that listen, adapt, and meet them in their space. As sloggi’s social media lead, we overhauled the brand and designed a strategy that does just that: makes connection feel real, immediate, and honest.
We created immersive virtual spaces, launched interactive events, and hosted digital activations that don’t just push products — but pull the community closer. Each move underscored sloggi’s core values of openness and inclusivity, resonating with an audience that expects more than a sales pitch.
We created immersive virtual spaces, launched interactive events, and hosted digital activations that don’t just push products — but pull the community closer. Each move underscored sloggi’s core values of openness and inclusivity, resonating with an audience that expects more than a sales pitch.
